Marketing

Estimated Time: 11 hours

$249.00

Earn 120 Points for Completing

Add to Cart
With our courses, you don’t have to be shackled to failure or pass scores. They are designed to make your recertification experience easy. In this course, you will explore successful marketing strategy and implementation in a 21st century organization with Linda, Marketing Manager of the multinational company, Central Products. Participate as she and her team conduct industry, market, and customer research, work through product and service design, and seek to improve pricing and distribution, including marketing on a global scale. Worth 23.5 PDCs (SHRM) and 22 CEUs (HRCI Business Credits).

Credits

23.5 PDCs
19.5 CEUs
Image not found.

Learning Objectives

  • Get a basic understanding of various marketing strategies and how they play out realistically
  • Learn why market segmentation, branding, and positioning are vital for business to thrive
  • Become familiar with the concepts of product costing, setting prices, and how to set up marketing channels
  • Understand the logistics of communication and how to appeal to a global community through mass media marketing

How do I earn credits with VTR Learning?

Can I earn free credits?

How quickly do I receive my credits after completing a course?

How long do I have to complete my course?

What happens if I fail my course?

Do I earn a certificate of completion?

Here are some other courses you might like:

International Business: Foreign Exchange
$49
International Business: Foreign Exchange
2 PDCs
Add to Cart
Human Resources: Motivation & Behavior
FREE $49
Human Resources: Motivation & Behavior
2 PDCs
2 CEUs
Add to Cart
Medicare: Other Insurance and Assistance Programs
$69
Medicare: Other Insurance and Assistance Programs
6 CEUs
6 PDCs
Add to Cart
Cyber Security
FREE $49
Cyber Security
2 PDCs
2 CEUs
Add to Cart

SHRM: VTR is recognized by SHRM to offer SHRM-CP or SHRM-SCP professional development credits (PDCs). This program is valid for 23.5 PDCs. For more information about certification or recertification, please visit shrmcertification.org.

HRCI: VTR is a recognized provider of recertification credits. HR Certification Institute® preapproved this program for 19.5 credits toward aPHR™, PHR™, PHRca™, SPHR™, GPHR™, PHRi™, and SPHRi™ recertification.